Télécharger le livre :  Understanding Social Media
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The purpose of this book is to understand the nature of social media and the impact they are having on almost all aspects of modern-day existence from family life and social interactions to education and commerce. Just as fish are unaware of the water they swim in and...

Editeur : Peter Lang Inc., International Academic Publishers
Parution : 2021-07-12

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36,61
Télécharger le livre :  McLuhan in Reverse
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McLuhan in Reverse proposes two new and startling theses about Marshall McLuhan’s body of work. The first argues that despite McLuhan’s claim that he did not work from a theory, his body of work in fact constitutes a theory that Robert K. Logan calls his General Theory...

Editeur : Peter Lang Inc., International Academic Publishers
Parution : 2021-06-23

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36,08
Télécharger le livre :  Understanding New Media
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Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «global village,» making us more interconnected than television; the closing of the gap...

Editeur : Peter Lang Inc., International Academic Publishers
Parution : 2016-05-10

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41,09
Télécharger le livre :  The Future of the Library
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Originally written in the late 1970s, this book was untouched for more than 35 years. McLuhan passed away before it went to press, but Logan always intended to finish it. Even though much has changed in the three decades since work on the project was halted, many of the...

Editeur : Peter Lang Inc., International Academic Publishers
Parution : 2016-02-18

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35,82